Apropela's Strategy Council
Our Strategy Council leverage their professional expertise and personal networks to drive Apropela's long-term strategy and sustainability.
Our Strategy Council

Amit is a product and business leader with 15+ years of experience, including a decade at Amazon. He is Director and Country Manager for Amazon Marketplace in APAC (Australia and Singapore), where he leads strategy, operations, and growth. Focused on using technology and scale to deliver strong customer outcomes, Amit has built and scaled billion-dollar businesses, led teams of 150+, and formed key partnerships with retailers and brands.

For the past 34 years, Diane has been a fulltime Non-Executive Director and was formerly on the Boards of Macquarie, Woolworths, BlueScope, Tennis, Sydney Opera House and Goodman Group.

Emma brings a wealth of experience in marketing and business leadership in complex and fast-paced consumer environments and has been recognised for her expertise in consumer-led commercial marketing, brand development, customer experience, digital marketing and transformative change.

Krissie has spent a significant part of her career leading major transformation programs in financial services, and offers incredible insight and expertise into the financial services ecosystem.

Paul Jenkins is Ashurst's Global Chief Executive Officer. In his leadership positions, Paul has consistently promoted the benefits of a collaborative, innovative and diverse culture.

Peter van der Westhuyzen is an Executive Director at Macquarie, heading SME Banking and Institutional, Direct & Customer Solutions within the Banking and Financial Services Group.

Sid Myer is the Chairman of the Myer Family Investments, the Myer family’s private investment company with a diversified portfolio of assets across most local and international asset classes.
"I was connected to both Walmart USA and to the Ex-CEO of Bras N Things. But one of the most valuable connections was to Amazon USA which led to an agreement from them to stock our garments."
Meet Apropela's Executive Team
Our executive are responsible for the day-to-day operations and ensure the continuing high-quality of Apropela's delivery.